As the Brand Strategist and Graphic Designer for Sirens Automotive, I was responsible for shaping the brand’s identity and visual presence in the automotive culture scene. My role involved developing cohesive brand strategies that resonated with our target audience, creating visually compelling designs for our apparel line, and ensuring all brand assets aligned with our core values and aesthetic. I collaborated closely with the founders to bring their vision to life, from conceptualizing and designing logos and merchandise to crafting marketing materials that amplified our brand's story and unique offerings.